Sunday, 11 February 2018


I have far too often been asked, "Why journalism? Isn't it dying?"

Stories make the world go 'round. The art of storytelling can be traced back to the world's most ancient civilizations and has been an integral part of human culture and progression. It has even been referred to as the oldest form of education.

The late Steve Jobs once said, "The most powerful person in the world is a storyteller. The storyteller sets the vision, values and agenda of an entire generation that is to come."

What people fail to realize is that journalists are quite simply STORYTELLERS. We have something we want the world to know.

Journalism is what we need to push society forward in the same sense that storytelling has done in the past.

Journalism no longer means sitting in an office cubicle pounding away at the keys of a typewriter—despite what the average, close-minded, non-creative individual might think. 

Journalism is digital. Journalism is evolving with the rest of technology. Most importantly, journalism is storytelling. 

 In my case, it's about fashion (hence my minor in fashion studies). Those who care about fashion will read about it, and if you don't—then you won't. 

I'm writing for the people who do care, and most importantly because I want to. 

So I will.

Love, LAUR

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